Renault KWID Pricing: The Secret Behind The Car’s Success

 



Pricing of the car has been a ver Sensitive topic for both car makers and car owners. Price the car higher and the customers get put off, price it lower and the earnings go for a toss. Also every feature that has been added to the car comes at a price. However, add too many features and the car becomes costly, keep them bare minimum and the car becomes. This Forces the car makers to achieve a delicate balance by offering optimium features at optimum price.

There are cases across the world where the car makers have failed to hit this sweet spot and thus had to withdraw even potentially successful car models. However their are so many cases where the car makers was able to achieve an optimal balance between the car features and it's price. One of the recent successful examples in india is the Renault KWID Pricing.
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The KWID is one of Famous Successful Stories in India that to in a segment which is very price sensitive - the entry level segment.  Here Most buyer's are first timers or use this as their second car. Hence, the familiarity of the Customers with the various features is extreme - either they are not familiar at all (upgrading from a 2 wheeler) or too familiar with them (using the KWID as second car).

With Starting Price of just Rs. 3.13 Lacs (ex. showroom Delhi), the car is positioned to attract aspirational young India. Being India's best loved car, the Renault KWID Price is a validation of the fact that carmakers can achieve a fine balance between features, safety, and performance on the other hand and the price on the another.

Features:

SUV's are the range in today. But With starting Price of close to Rs. 10 lacs, they are not accessible to the entry level Indian Customer. However, with its SUV  inspired look, The Renault KWID has Susccesfully attempted to give them that experience. The Car is built robust on the exteriors.

Comfort:

The KWID stands tall with a ground clearance of 184 mm making it glide over rough roads. The rear armrest supports back seat passengers on long drives, mobile storage and USB charger and ample storage area to carry all life essentials makes every journey comfortable.

Safety and Stability:

At a time when airbags comes only with the premium end cars the KWID offers safety in the form of dual airbags, reverse parking sensors, ABS and EBD, and seatbelt remainders as its top features. the car is stable as a rock on road.
The Renault KWID Price is one of the few examples which offer customers the best value for money today. Also, most features in the KWID are either first in class or best in class which ups the value quotient further when compared with its peers.
No Wonder the Renault KWID is considered as India's best loved car!
Get Details:https://www.renault.co.in/cars/renault-kwid.html














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